Components of a successful email campaign




by: Braidyn Browning


With thousands of emails making their way to inboxes everyday, it can be difficult to determine what will help YOUR campaign to be more successful than the rest. In any form of email marketing, there are a few key factors which we will share with you here. Whether you’re new to marketing  ..



Rebranding: Delving into the unknown




by: Braidyn Browning


Are you considering rebranding your company? You may feel that your logo, website and or common messaging no longer properly communicate what your brand is. If this is the case, your company may need to strategically think through a partial or complete rebranding strategy. Here, we’ll walk you  ..



Pinterest Business Personas and why use it?




by: Braidyn Browning


Pinterest Marketing may be an underdog social media marketing arena but it definitely still holds merit. For highly visual or product focused brands, Pinterest still remains a decently effective tool for promoting brand awareness and driving sales. Here, we’ll learn about Pinterest, how to use  ..



Tips to Creating an Engaging Instagram Stories




by: Braidyn Browning


Instagram stories is still in its infancy with only two years of life under its belt. Since the original release in 2016, Insta stories have taken off and arguably offer a more diverse range of features than its predecessor, snapchat stories. Digital Marketers quickly adapted to the new softwar ..



DSB moves to Webflow




by: Braidyn Browning


Earlier this year, Business Catalyst released an “End of life” statement to all of it’s users. This caused a little panic for some as the software has been a long time staple for small businesses, marketers and entrepreneurs alike. Users worried about finding a new Content Management Syst ..



Small Business Marketing Foundations




by: Braidyn Browning


Marketing Strategies will vary greatly from company to company. There are a million factors to consider when formulating a plan such as audience, business size, budget availability, location, etc. As a relatively small local marketing firm, we have in depth insight into what works for smal ..



Is traditional marketing for you?




by: Braidyn Browning


Traditional marketing methods have proven to be effective for a wide range of brands and audiences. In this new digital age, one might assume that when confronted with the choice between digital marketing methods and traditional marketing methods, you’d lean toward digital. However, the d ..



Social Media Business Personas Part 4 | Facebook




by: Braidyn Browning


Having a business Facebook page has become the golden standard in terms of a professional social presence, there’s no denying it. Initially, the push for businesses to jump on board came about when customers flocked to the platform in mass quantities. This is still partly the reason for th ..



Social Media Business Personas Part 3 | Instagram and Company Image




by: Braidyn Browning


Oh, Instagram… the ultimate source of distorted reality. This social platform opened up shop in 2010 and has been pushing brands/businesses to present the very best version of themselves ever since. As almost everyone knows, Instagram is an image and video based social media platfor ..



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